Apple will charge 27% for transactions made by third party payment processors. A situation that can cause many teeth to cringe.
As you may already know, there is currently real demand from governments and/or regulators around the world for Apple to allow alternative payment systems in its App Store. This is to ensure that developers and publishers of apps and services don’t have to avoid Apple’s fees of around 30% on every app sale and other in-app transactions.
Apple will take 27% for transactions made by third-party payment systems.
That being said, the Cupertino-based company recently said it still wants a commission. She did not specify the size of this commission at the time. Today, according to Apple’s own help page, it looks like the Apple-branded brand has decided to charge a “reduced”commission. So instead of paying Apple 30%, developers will pay “only”27%.
A situation that will probably make a lot of teeth cringe
And according to Apple, that 27% will be deducted from the price actually paid by the user, net of VAT. The American giant explains that “this is a reduced rate that excludes the cost associated with payment processing and related activities.”A reduction of 3%, which seems very small in the face of the situation and the current discontent. There is no doubt that regulators should take responsibility again.
Also keep in mind that most payment platforms also charge fees for using their services, which means developers may have to pay more. That being said, it’s possible that this is exactly what Apple wanted to offer from the very beginning, namely to offer an integrated payment system and show that this is indeed the “most affordable”alternative. In any case, in its current form it is hard to imagine that this solution can satisfy developers and publishers.