Customers in the United States can now shop within the iPhone lineup by contacting a member of Apple’s retail team via a video on the official website.
- What’s happening? On March 14, 2023, Apple announced a new way to purchase the iPhone family that allows you to communicate with a retailer via video.
- Why care? It’s a smart way to increase sales because potential buyers can now choose the right iPhone for them from the comfort of their couch.
- What to do? If you live in the US, visit the Buy an iPhone page to get started.
Apple launches iPhone video shopping in the US
Apple wants you to think so hard about the yellow iPhone hitting store shelves today that it has launched a new video shopping feature. With it, you can find the right iPhone and get a better idea of its color scheme and design than Apple’s press renderings can give. Video: 5 reasons why we’re staying with the iPhone
This feature is available starting today for US customers who want to buy an iPhone. During the session, a member of the Apple team will share their screen with the camera. But don’t worry, they won’t be able to see you as it’s a one way call.
“If customers find that a session is unavailable or visit a page outside business hours, they can contact a specialist by phone or via chat 24 hours a day,” Apple notes.
How to Use Apple’s Shop with a Video Service Specialist
You can shop the iPhone range, including the new yellow models, by visiting the Buy iPhone page at apple.com/shop/buy-iphone using your computer and then clicking on a banner that advertises the ability to shop with an Apple Product Specialist. video communications.
Your one-way FaceTime video session will provide expert advice on choosing the best iPhone model. “Once connected, customers can compare features, colors, sizes, and find the best deal through the Apple Trade In program or their carrier,”the Apple Newsroom announcement said.
And with picture-in-picture, you can watch videos while browsing the iPhone lineup in Safari. Called Buy with an Expert via Video, the service is available to US customers from 7:00 am to 7:00 pm PT daily.