Taiwanese tech giant Asus is gearing up to launch a new OLED device this week. The company has begun announcing the launch of what looks like a TV or portable device with an OLED screen. Asus will unveil the new device on March 3rd at 12 noon. Let’s take a look at the details of Asus’ upcoming OLED device.
Asus OLED TV Coming March 3rd
Asus will hold a presentation on March 3 at 12:00 pm, where the company will present its Asus OLED TV. Just a couple of days before the Asus OLED TV launch, the brand has not revealed any specifications or features of the OLED TV. Instead, the company launched a new #WhoWatchesTV ad campaign that highlights households’ connection to television.
Based on a social experiment, the short 102-second video shows emotion when the TV is interrupted, which Asus says highlights the importance of redefining your TV space by offering a more portable way to watch TV from anywhere in the world.
As part of the online campaign, Asus is encouraging users to switch to OLED TVs, which are said to provide a seamless experience, allowing them to take the TV with them wherever they go. Asus is focusing more on the portable form factor, could this mean the company could release a new portable laptop? It will be interesting to see what the company has to offer in two days. The video was made in collaboration with content creators Funcho, Anam Darbar, Abhishek Nigam and Arifsha Khan.
Asus previously launched several Vivo Book and Zen Book series laptops with OLED panels, and now the company is introducing OLED TVs in India. More recently, the company launched the Asus 8Z.