From YouTubers to photographers, artists, podcasters, cosplayers and animators, the EA Creator Network aims to reach new communities across platforms.
The EA Creator Network is by no means a replacement for EA Ronku (a paid-for-ad service). It aims to bring together a variety of content creators, regardless of the size of their community or their area of work, to offer them the opportunity to showcase their creations. in the EA ecosystem, connecting creators with Electronic Arts and gamers through relevant and authentic content. The publisher wants to expand the program to 5,000 active creators by the end of 2022 to help make a real difference to these EA games.
Electronic Arts is still committed to getting closer to communities and content creators.
“Members of the EA Creator Network will not only have priority access to games, but will also receive coaching sessions such as tips, as well as resources so they can create compelling content based on their favorite games. The program will give them the opportunity to participate in incredible experiences. In this way, creators will be able to participate in major video game events and collaborate with other talent to bring more perspective to their content to the delight of players. In addition to content creation opportunities, the Design Program Game Review Board, which is administered through the EA Creator Network, will allow these groups of gamers from all walks of life to provide feedback on upcoming games by talking to development teams during the design and implementation stages,” said representative of Electronic Arts.